Orbitz Launches New Golf Travel Site, Announces Partnership With GOLF.com to Provide Comprehensive Golf and Travel Information
Orbitz keeping travelers "A Step Ahead
(TM)," knows when it comes to travel enthusiasts, few are as passionate
as those who plan vacations around quality time on the golf course. And
Orbitz is now making it easier for golfers to plan and book trips with
the launch of its new golf travel site, http://golf.orbitz.com/, and a
strategic alliance with GOLF.com.
Through the partnership announced
Orbitz' golf site features a variety of content direct from GOLF.com
including course descriptions, travel features, instructional tips and
much more. The golf travel page is the latest for Orbitz, continuing its
heritage of catering to segments of the travel market including family
(http://family.orbitz.com/), racing (http://racing.orbitz.com/),
eco-travel (http://eco.orbitz.com/), business
(http://roadwarrior.orbitz.com/) and many others.
"Our alliance with GOLF.com brings
together true and trusted experts in the golf industry with our leading
online technology to offer an exceptional golf travel booking portal,"
said Randy Wagner, chief marketing officer, Orbitz Worldwide. "Whether
you're a weekend duffer or a hard-core golf enthusiast, our goal is to
offer an unparalleled travel experience with golf as the focal point."
The online home of the Sports
Illustrated Golf Group and GOLF Magazine, GOLF.com will provide the
following content to the Orbitz golf site:
-- Access to the GOLF Top 100 courses list
-- Course descriptions
-- Regular "Ask Traveling Joe" feature
-- Links to GOLF leaderboards and picture galleries
-- Lesson of the month and links to other instructional content
"In partnering with Orbitz, GOLF.com and GOLF Magazine are
able to work with a leader in the online travel industry and the travel
home to millions of golfers," said Kenneth Fuchs, VP, GM of GOLF.com.
"The opportunity to provide Orbitz with a
robust content solution for their new golf site provides us access to
those golf enthusiasts to further extend GOLF.com's leadership in
bringing news, scoring, and service content to all golfers and golf
fans."
About Orbitz
Orbitz (http://www.orbitz.com/) is a leading online travel
company that enables travelers to search for and purchase a broad array
of travel products, including airline tickets, hotel rooms, rental cars,
cruises and vacation packages. Since launching its website
http://www.orbitz.com/ to the general public in June 2001, Orbitz has
become one of the largest online travel sites in the world based on
gross travel bookings. On Orbitz, consumers can search more than 80,000
suppliers worldwide including airlines, hotels and car rental companies.
Orbitz is a brand that is owned and operated by Orbitz Worldwide
(NYSE:OWW) .
About Orbitz Worldwide:
Orbitz Worldwide (NYSE:OWW) is a leading global online
travel company that uses innovative technology to enable leisure and
business travelers to research, plan and book a broad range of travel
products. Orbitz Worldwide owns and operates a portfolio of consumer
brands that includes Orbitz (http://www.orbitz.com/), CheapTickets
(http://www.cheaptickets.com/), ebookers (http://www.ebookers.com/),
HotelClub (http://www.hotelclub.com/), RatesToGo
(http://www.ratestogo.com/) and the Away Network (http://www.away.com/)
and corporate travel brands Orbitz for Business and Travelport for
Business (http://www.travelportcorporatesolutions.com/).
About SI GOLF GROUP
GOLF Magazine is at the core of the most powerful media
company in the game, the SI GOLF GROUP. The magazine, which delivers a
monthly circulation of 1.4 million golf enthusiasts and a readership of 6
million, provides the best instruction, equipment reviews and travel
coverage in the category. With the combined resources of GOLF, SI's Golf
Plus and their home on the web, GOLF.com, the SI GOLF GROUP delivers a
monthly audience of 13 million avid golfers and fans. GOLF Magazine is
published by Time Inc., which is a wholly-owned subsidiary of Time
Warner Inc.
Source: Orbitz
CHICAGO, Oct. 30, 2007 /PRNewswire/ --