eToys
eToys 2007 Hot Holiday Toys List Delivers Best Gifts for Childhood Fun All Year Through
To ease parents' minds this holiday season, eToys.com made toy safety education its number one priority by launching the comprehensive eToys Safety Center on the retailer's web site and directly at http://www.etoys.com/safety. At the Safety Center, customers will find general safety tips, links to a thorough listing of recalled toys and specific information organized by toy type and age. The Safety Center also includes tips and recommendations on preventing toy-related injuries.
Also, the search tools on eToys.com help make the online shopping experience even easier. By narrowing a search by Department, Age, Character and Brand, anyone can find just the right toys for children of all ages at eToys.com.
About eToys Direct
eToys Direct offers thousands of toys, custom dolls, video games and baby products to online and catalog shoppers through its popular web sites and its strategic retail partnerships. The company owns eToys (http://www.etoys.com/) and the My Twinn doll company (http://www.mytwinn.com/) and operates KBtoys.com (http://www.kbtoys.com/) under a long-term licensing agreement. eToys Direct also provides a toy and video game solution to its online and catalog partners, supplying category management, full-featured content, inventory control, order fulfillment and customer support. The privately held company is based in Denver.
Source: eToys.com Direct
DENVER, Sept. 24, 2007 /PRNewswire/ --